On Page Search Engine Optimization Tips

On Page Search Engine Optimization

In search engine optimization, on page optimization refers to the factors that have an effect on your Web site or Web page listing in natural search results. These factors are controlled web masters on your page. Some of the On page SEO techniques are given below.

SEO Optimization on Page Titles

One of the most important SEO factors in webpage is page title. Each webpage should have its own unique title, which includes the main keywords for that page. Whenever users searches for something related to your web page  in a search engine, your post has a better chance of showing the results easily because you have included those keywords in the webpage.

SEO Optimization on Meta descriptions

Meta descriptions are the HTML elements that describes the contents in your webpage. Its 160 character snippet used to summarize a web page's content in search engines.

SEO Optimization on URL

Search engine friendly URL will help better crawling. Shorter URL seems to perform better in search engine. URLs with targeted keywords also will perform much better. 

 

SEO Optimization on Body Tags (H1, H2, H3, H4, etc.)

When you post a webpage, you should breakup the contents into small sections with a sub heading make users more easier to read. You can use H1,H2,H3,H4, etc tags for add heading. H1 tag is reserved for main page title and else are for subheadings. Search engine use those to determine the webpage content. That is why the body tags are most important. Crawlers will easily catch the contents if they includes rich keywords.

SEO Optimization on Keywords

Including powerful keywords throughout web pages is very important, It should helps the search engines to understand what the content is about. But, make sure that you are not using the same keywords. This may be leads to backward your website from search engines. 

SEO Optimization on Videos & Images

Adding videos and images within your content is a best way to make your webpage more powerful visually and technically. You can use these to help improve your webpage SEO. Name the images same like as your page title. As per this, users can find your site when searching on Google Images. You can also include Alt Text and Descriptions for your images for SEO.

SEO Optimization on Linking

Adding links to your other web pages, is a great way of improving your site. Links are powerful factor in SEO. 

SEO Optimization on Authorship Optimization

Google Authorship is one of most significant SEO factor to help improve ranking. Authorship is a way for authors to connect their profile to the online content to establish your ownership, And the author can be get much more benefit. 

SEO Optimization on Social Media

Adding social media options as well as sharing the webpage contents in social media is a best way for establishes your website globally.  

When these on page SEO techniques are used together, they can help to improve your web page traffic. It will help your pages work better.

Rani Dhanakumar

SEO - Search Engine Optimization

SEO is a technique used to increase webpage traffic and ranking in search engines. Users normally visit the webpages are at the top of the search engine result’s page. That’s a human psychology. If the relevant results is not in the 1^st page of search engine result page, they will change the keyword and search again. In order to get higher traffic in your website, you can only optimize your webpages and should get natural webpage visits.

Search Engine Process

Search engine process some activities to deliver search results, such as Crawling, Catching and Indexing. Crawling is a process done by search engine to identify the contents given in webpages purposefully for the process of indexing.  A web crawler is an internet bot, systemically check the world wide web.  Search engine crawl webpages to make a list of all the words on a webpage, which is how it delivers the suitable content when a person search for something.

Google Algorithm Updations  

If we look back to last 25 years, The users of internet became higher also the google algorithms has changed and developed over the time. Google established itself a leading search engine. Unfortunately peoples took advantages of this, Like ways keyword stuffing and low quality link uploading etc. So Google started some algorithm updates. In “Panda” update they combated spammers and low quality users. Then after they released their "Penguin" updates. Sites have taken action to remove the bad links(low quality links)and this update effected several websites and many of them were destroyed. The main aim for Panda and Penguin updates is to display higher quality websites at the top of Google’s search results. after that Google made some more small algorithm updations in this period.

Rani Dhanakumar